Top Drawing & Coloring Apps in South Africa Q3 2021

In the third quarter of 2021, the Drawing & Coloring app category saw varied performance across the top 5 apps in South Africa. Here’s a detailed look at their metrics, based on data from Sensor Tower.

Colorfy: Coloring Book Games experienced a gradual decline in weekly downloads, starting at around 993K in late June and dropping to 686K by the end of September. Revenue remained relatively stable, peaking at approximately $433 in mid-July, then fluctuating around the $300 mark. Active users showed a downward trend from 2.8K in late June to 2.2K by the end of the quarter.

Color by Number：Coloring Games had a noticeable drop in downloads, beginning at 1.4K in late June and ending at 747K by the end of September. Revenue peaked at $440 in early July and then oscillated between $289 and $395 throughout the quarter. Active users decreased from 6.8K at the start of the quarter to 5.1K by September’s end.

Polysphere: Art Puzzle 3D saw a significant drop in weekly downloads from 908K in late June to 651K by the end of the quarter. Revenue showed an upward trend, starting at $319 and reaching $362 by September. Active users fluctuated, peaking at 2.2K in mid-July before dropping to 1.4K by the end of September.

Pixel Art － Color by Number maintained a relatively stable performance in terms of downloads, beginning with 3.7K in late June and ending with 1.7K by the end of September. Revenue remained fairly stable, with minor fluctuations around the $200 mark. Active users saw a decline from 25.7K in late June to 21.0K by the end of September.

Adult Coloring Book - Pigment had the lowest number of downloads among the top 5, starting at 140K in late June and dropping to 60K by the end of September. Revenue remained steady, peaking at $306 in early September. Active users remained relatively stable, fluctuating slightly around the 500 mark.

For more detailed insights and data, visit Sensor Tower.